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Photo by Vanessa Bucceri on Unsplash

Selling Toys on Marketplaces

Toys for children are among the top ten most-turnover items on marketplaces. Before entering the marketplace, the seller needs to assess the prospects of the product category like Wholesale Toys UK, conduct competitive research and calculate unit economics, and choose a platform for sales.

Analysis of the product category

The seller has the opportunity to set a high markup in relation to the purchase price, other advantages include:

  • lack of seasonal fluctuations in demand;
  • growth of consumer activity on the eve of holidays;
  • scaling of the assortment with new products, which allows you to generate revenue by selling trends;
  • availability of suppliers and products from manufacturers.

Toys are not a perishable product, standard models do not go out of fashion, and high turnover and compactness significantly reduce storage and delivery costs.


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